PRIMM received the BRAT audit
The most important Romanian publications have one thing in common:
the audit from the Romanian Bureau of Circulation Audit - BRAT. Starting
July the 15th, 2008, PRIMM - Insurance & Pensions Magazine, edited
by Media XPRIMM, has received the BRAT audit; this comes to reinforce
its value on the Romanian publications market.
The magazine's circulation has grown year by year, reaching a number
of 4,500 copies, and covering broader and broader distribution areas.
Today, more than half of the copies reach readers outside the insurance
and the private pensions markets, which grant these markets extra visibility
and notoriousness.
"Since the very beginning, the magazine has set the objective
of promoting the interests of the insurance market and, subsequently,
those of the
private pensions market. This way, PRIMM - Insurance & Pensions
Magazine has grown to be the most important publication in these fields
of activity and the BRAT audit comes as recognition and strengthening
of its position on the Romanian publications market", Sergiu COSTACHE,
President of Media XPRIMM, declared.
Like Media XPRIMM, BRAT has been present on the Romanian market for
ten years. The data BRAT offers are crucial in helping those that buy
or sell advertising space to take well documented decisions.
Author: Oana RADU
on 18.07.2008
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